The second Motor Valley Fest will be embracing the wonders of technology this year.
Motor Valley Fest set to go all digital this year | Photo credits: Ducati
The second edition of the Motor Valley Fest will take place from 14 to 17 May 2020 in a new all-digital format. The well-known international event showcases the excellence of Italian two and four wheels. The Emilia-Romagna Motor Valley will be meeting up for four days of digital events. It identifies a reality that is unique in the world for its concentration of brands. This also includes private collections, international circuits and specialist training centres in the automotive sector.
Ducati will be playing an important role in the event. The brand will be taking part in the many activities planned on the website. It will also be sharing a lot of content through the company’s digital channels.
The Festival starts with the opening conference on May 14 at 9.30 am. It will be addressing important current issues, such as the impact of the Coronavirus in the world of two. The protagonists of this digital opening session are the management of Ferrari, Lamborghini, Pagani, Dallara and Maserati together with the Ducati CEO, as well as current President of the Motor Valley, Claudio Domenicali.
“Motor Valley is much more than a union of unique brands that constitute the excellence of Made in Italy in the automotive and industrial supply chain. It is the sharing of passion, skills and desire to do something special. This can inspire the dreams of many, through the creation of high-performance, technological and innovative products.”
“Prestigious companies made up of determined and ambitious professionals. But at the same time capable of enjoying life and loving beauty. Motor Valley is also universities, institutions, training and an eye to the future. Young people represent tomorrow not only as enthusiasts but also as professionals in the sector. For all this, I believe that in a complex phase such as the one we are experiencing, having confirmed a series of activities planned for the Motor Valley Fest takes on even more importance,” says Claudio Domenicali, President of Motor Valley Development.
“The 2020 Motor Valley Fest is entirely digital, and the future is heading in this direction.”
“Digital is no longer just content, videos, e-games and social networks but also business, meetings and training. I am therefore confident that this edition of the Motor Valley Fest can represent an interesting opportunity for online discussions between the major international players in the automotive sector and a positive stimulus for the Italian system, Emilia-Romagna and the entire regional production sector.”
The exclusive and spectacular Ducati Motorola e-Race will be kicking off on Saturday 16 May at 2.00 pm. Among the participants are two exceptional eGamers such as Andrea Saveri, 2019 MotoGP e-Sport Champion and official Ducati Team rider and Davide Gallina, new official Ducati Pramac eGamer. The two riders will stop for a Q&A session with all the fans. The event will also see some official Ducati riders.
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