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Photo credits: prnewswire.com
Heads up! The Progressive International Motorcycle Show (IMS) which is the industry authority that connects powersports’ leading brands with highly qualified enthusiasts and buyers have just announced the dates for its upcoming 2017-2018 tour.
The show will be held across the United States, making seven stops, giving sights of the latest motorcycles in the industry!
“We are very excited to announce the dates and cities for the upcoming 2017-2018 tour, as this year we are planning to deliver the most in-depth and immersive experience yet for our attendees,” said Tracy Harris, senior vice president of the Progressive International Motorcycle Shows as quoted from sources.
“We will continue to support the powersports industry through our events while cultivating a place for motorcycle enthusiasts to gather and share a one-of-a-kind motorcycling lifestyle experience.”
Photo credits: prnewswire.com
The upcoming tours may include a new lifestyle section, adventure, travel section, and fresh stage content. Progressive® Insurance, a supporter of the IMS Tour since 2004, will be returning as the tour’s title sponsor.
“We’re excited to hit the road for what will be the biggest Progressive IMS Tour yet. As title sponsor, we’ll be bringing another can’t be missed experience deeply-rooted in motorcycle culture,” said Eric Doubler, direct business leader at Progressive Insurance.
“In working closely with our partners at UBM and Match Marketing Group, we look forward to connecting with passionate motorcycle enthusiasts across the nation by providing a full throttle, interactive experience for riders of all ages.”
The 2017-2018 Progressive® IMS Tour dates and cities are as follows:
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