In case you missed out, electric motorcycle brand Zero Motorcycle has debut with a new and better company logo. The emphasis in quality branding shows that quality branding is indeed important and Zero Motorcycle has decided to opt for a change and give the brand a refurbished life.
The new logo sports more of a tradition auto-manufacture emblem compared to its previous logo. It is said that the brand is now more in line with customer expectations in terms of main stream OEM.
Zero Motorcycles made its maiden appearance more than a decade ago and the original “Z-Road” logo was replaced not too long after that. It can be seen that a logo is naturally the way to represent the brand as a whole. Most brands (especially in the automotive industry) are solely remembered by their logos, for example Ferrari, Mercedes, BMW and many more.
Prior to this new logo, Zero Motorcycles went by its previous one for about nearly half a decade since 2013. The new logo presents a much polished appearance and stresses minimalism. It is very straightforward and certainly taking the firm’s branding quality up a notch.
It possesses a design that combines “0” and “Z”. It is genuinely a clever logo that is self-explanatory. There is no doubt that this new logo will be remembered for a very long time.